Moms Tasks

back
Strategic Plan – Tasks and Responsibilities– Mom’s Weekend 2004

Tasks	Subtasks	Person(s) Responsible	Date Accomplished

Strategy 1.1a and 1.1b –Letters to parents of Greek and non-Greek students
Produce letters to parents of Greek and non-Greek students	Draft letter	Paula & Hilary	02/06/04
	Focus group letter	Paula & Hilary	02/13/04
	Edit/rewrite letter	Paula, Hilary & John	02/20/04
	Focus group letter and make adjustments	Paula & Hilary	02/27/04
	Work with WSU PR/Marketing to produce final draft	Paula	03/12/04
	Mail letter	WSU PR/Marketing	03/24/04
Strategy 1.1c – Article in Message to Parents publication
Postpone until next year as deadline for article submission for the March 2004 edition has passed.
Strategy 1.1d – Parent survey
Develop, Test & Implement Survey	Draft survey	Paula & Hilary	03/05/04
	Test survey	Paula & Hilary	03/15/04
	Edit/rework survey	Paula & John	03/19/04
	Develop survey method	Paula & John	03/26/04
	Organize survey administration	Paula & John	04/02/04
	Administer survey	Paula & John	04/17-18/04
Strategy 1.2a – Posters for placement in Greek chapter houses
Produce posters for placement in Greek houses.	Develop poster ideas	Paula & Hilary	02/27/04
	Develop budget	Paula & John	02/23/04
	Draft poster	Paula	03/05/04
	Focus group poster & make adjustments	Paula, John, Hilary	03/12/04
	Work with WSU PR/Marketing to produce final draft	Paula & John	03/24/04
	Print posters	Paula & Hilary	03/29/04
	Place posters	Paula & Hilary	04/05/04
Strategy 1.2b – Posters for placement on Residence Hall bulletin boards
Produce posters for placement in residence halls.	Develop poster ideas	Paula & Hilary	02/27/04
	Develop budget	Paula & John	02/23/04
	Draft poster	Paula	03/05/04
	Focus group poster & make adjustments	Paula, John, Hilary	03/12/04
	Work with WSU PR/Marketing to produce final draft	Paula & John	03/24/04
	Print posters	Paula & Hilary	03/29/04
	Place posters	Paula & Hilary	04/05/04
Strategy 1.2c – Presentations in fraternities and sororities
Deliver risk-reduction presentations to members of fraternities and sororities




Strategy 1.2d – Walk & Talk interventions in live-outs
Deliver Walk & Talk interventions to students living in known party houses and live-out residences prior to Mom’s Weekend




Strategy 1.3a – Poster for placement at strategic areas around campus
Produce posters for placement around campus.	Develop poster ideas	Paula & Hilary	02/27/04
	Develop budget	Paula & John	02/23/04
	Draft poster	Paula	03/05/04
	Focus group poster & make adjustments	Paula, John, Hilary	03/12/04
	Work with WSU PR/Marketing to produce final draft	Paula & John	03/24/04
	Print posters	Paula & Hilary	03/29/04
	Place posters	Paula & Hilary	04/05/04
Strategy 1.3b – Ads in the Evergreen
Produce and run ad in the Evergreen	Develop budget	Paula, Hilary & John	02/23/04
	Schedule ads	Paula	03/09/04
	Draft ads	Paula & Hilary	03/12/04
	Focus group ads & make adjustments	Paula & Hilary	03/19/04
	Focus group ads & make final adjustments	Paula & Hilary	03/26/04
	Work with WSU PR/Marketing to produce final draft	Paula	04/05/04
	Send ads to Evergreen	Paula	04/12/04
Strategy 1.3c – Press releases, articles, commentaries and letters in the Evergreen
Produce press releases, articles, commentaries, and letters to the editor for publication in the Evergreen	Draft press release	Paula & Hilary	03/29/04
	Send out press release	Paula	04/05/04
	Contact News Editor	Paula	04/06/04
	Follow-up contact	Paula	04/08/04
	Contact reporter(s) covering Mom’s Weekend and set up interviews for articles	Paula
	Participate in interviews	John & Paula
	Draft professional commentary	John	03/29/04
	Submit professional commentary	Paula & John	04/05/04
	Write and submit letters to the editor	All	04/08/04
Strategy 1.3d – Ad in Mom’s Weekend booklet and on Mom’s Weekend web site
Produce ad for publication in Mom’s Weekend booklet and on Mom’s Weekend web site	Develop budget	Paula, Hilary & John	02/06/04
	Schedule ad	Paula	02/12/04
	Draft ad	Paula & Hilary	02/06/04
	Focus group ad & make adjustments	Paula & Hilary	02/09/04
	Work with WSU PR/Marketing to produce final draft	Paula	02/11/04
	Submit ad for publication	Paula	02/13/04
	Meet with web master for Mom’s Weekend web site	Paula	02/10/04
	Submit ad for posting	Paula	02/20/04


Strategy 2.1 – Increase the vigorous use of compliance checks during Mom’s Weekend
Perform compliance checks in local licensed liquor establishments during Mom’s Weekend.






Strategy 2.2 – Increase enforcement patrols near off-campus parties during Mom’s Weekend
Perform enforcement patrols in off-campus areas where parties are likely to occur.





Strategy 2.3 – Increase the enforcement of laws and policies with regard to the advertising and promotion of alcohol-related events during Mom’s Weekend
Perform environmental scans of the WSU-Pullman community during the week prior to and the weekend of Mom’s Weekend	Organize groups of students to perform scans	Samantha	03/17/04
	Perform scans	Samantha and students	04/12-19/04
	Submit reports of scans	Samantha	04/23/04
	Provided results to CASE Steering Committee	John & Samantha	04/29/04


Strategy 3.1 – Hold “Up All Night” program in conjunction with Mom’s Weekend
Hold an “Up All Night” program in conjunction with Mom’s Weekend as an alternative social opportunity for students and their moms.

back Strategic Plan – Tasks and Responsibilities– Mom’s Weekend 2004

Strategy 1.1a and 1.1b –Letters to parents of Greek and non-Greek students

Strategy 1.1d – Parent survey

Strategy 1.3a – Poster for placement at strategic areas around campus

Strategy 1.3c – Press releases, articles, commentaries and letters in the Evergreen

back
Strategic Plan – Tasks and Responsibilities– Mom’s Weekend 2004